If you’ve never visited the Google Webmasters YouTube Channel then you’re missing a lot of great information – straight from the horse’s mouth.
Matt Cutts from Google has well over 500 videos answering all kinds of questions about web design, usability, SEO, etc. I would highly recommend you subscribe to the channel. If you’re interested in doing SEO – the right way – then make sure to understand Google’s guidelines. They are constantly developing more sophisticated algorithms to weed out low quality or spammy content. At the end of the day, giving your users a quality website with top notch content – that’s easy to navigation and share – is going to do great.